Advice: You Want to Be Brain-Googled.

Over on A Photo Editor (a blog you read, right?), there's a question about portfolios with some great insight and advice. Yes, it's geared towards aspiring photographers (which you may be), but it's helpful to us designer-types as well. Long story short: "You want to be brain googled. ... use your portfolio to make a mark on that person and their visual memory." Read more here.