Joseph Caserto's Profile

Recent Actions

• Commented on Ask the Pros: What job sites should I be checking?
  Here's another helpful site: http://www.glassdoor.com. You can search for jobs by title and location. I like it because you can also compare salaries, which is very useful for negotiating. You'll be able to get an idea of what the market...
• Commented on Get a FREE Book: SPD-U is Celebrating 200 Likes on Facebook!
  Hurry, only THREE COPIES LEFT!...
• Commented on Ask the Pros: How early should I arrive for my interview?
  One thing you definitely DON'T want to do: show up an hour early (or worse, two hours early!) and expect to be seen. If your interview is here in NYC, you'll likely need to deal with building security, so definitely...
• Commented on Ask the Pros: Is It Okay to Email my Thank You Note After an Interview?
  Always send a thank you. E-mail first while you're still fresh in the interviewer's mind, and then send a written one. I never really appreciated the power of a hand-written thank you note until I received one, and now make...
• Commented on Ask the Pros: How Can I Make My Résumé Stand Out?
  Great advice everyone. John makes an excellent point: your resume has to communicate fast. The reader wants to know what you can do for them, what your experience is, and how to contact you, and they'll only take a few...
• Commented on Amid Capeci, 1961-2012
  I only met Amid once, when EW hosted a Pub Crawl tour in April of 2010, and when his shining spirit was evident. He generously spoke to us for a good 20 minutes while he was waiting to be called...
• Commented on Don't Miss Out on Our <p/>Awesome Office Tours
  Seriously, if you miss this, you're wasting an important opportunity to see how magazines are made. Join us to meet some of the top publication designers in the industry, and get their advice on starting a successful career. I'll hope...
• Commented on Save the Date: <p/>Next Pub Crawl is 9/30
  We've got some top-notch hosts lined up, so you won't want to miss this one. Last year, we had Crawlers come in from London and Toronto to join us!...
• Commented on 10 Essential iPad Apps for Publication Designers (2nd Edition)
  So cool! My App Store account's gonna get a workout!...
• Commented on SELF-PORTRAIT: meet the judges
  Great judges, and I know most of you! Students: get those entries in, so you don't miss the opportunity to get your work in front of these talented eyes....
• Commented on Announcing our 2011 Student Design Competition Winners!
  Very nice work. Congrats to the winners! If you entered and didn't win, hang on to those files. When you're ready, take a look, and ask yourself, "what would I do differently?" Then, go back into the piece and rework...
• Commented on The Recent Grad Report:<p/>Travis Bonilla
  So awesome that our Pub Crawl helped you get that internship, Travis, and congrats on your graduation this June!...
• Commented on SPD-U: Are You A Fan?
  SPD-U was a lot of fun, and it was a privilege to be a panelist. Thanks to Leah Bailey for the invite to participate, and to my co-panelists, Paul Martinez, Nathalie Kirsheh, and Dungjai Pungauthaikan, for a great discussion. Thanks,...
• Commented on SELF-PORTRAIT
  Wow, almost a whole month to come up with entries! That's plenty of time to create something that will knock the judges' socks off. You on Spring Break, you deep in midterms, you in love, you in hate; the possibilities...
• Commented on #36: No Slacking Off
  Thanks so much for quoting me! Looking forward to being part of SPD U on 3/14....
• Commented on Student Competition Judges Announced
  Great lineup! Nice to see the names of friends and clients....
• Commented on Event: SND Student Symposium
  I'll be reviewing portfolios at our SPD-U event on 3/14. FYI, don't be afraid to bring stuff that's in progress, or that you're not sure might belong in your final book. One of the hardest parts of developing a portfolio...
• Commented on Student Design Competition: Entries Due March 7
  This is such a great opportunity. One of our winners from a few years ago started his career with his internship, made a couple of nice moves, and just got an awesome designer job at an SPD award-winning pub. Worst...
• Commented on Student Design Competition: Entries Due March 7
  This is such a great opportunity. One of our winners from a few years ago started his career with his internship, made a couple of nice moves, and just got an awesome designer job at an SPD award-winning pub. Worst...
• Commented on Awesome Advice: <p/>"Don't Be A D*ck"
  Good advice, indeed. I recommend that aspiring freelancers follow this three-pronged strategy, which has worked well for me: 1. Show up: both mentally and physically. 2. Act like a grown-up: professionalism goes a long way 3. Do the work: if...
• Commented on Vocab Lesson 15: Hed and Dek
  We magazine types also like to create our own dialects of the language we all speak, so there are often different terms for the same thing. I've heard a dek called a blurb, sometimes, and one place I worked called...
• Commented on Pub Crawl Spotlight: TOUR C <p>Teen Vogue & Family Circle
  Wow, spots are going fast! If you want to join us, and you CERTAINLY DO—this is the kind of experience you can't get in the classroom—better RSVP, now! Remember, the next Pub(lications) Crawl is a whole year away! Here's another...
• Commented on Join This Year's ONLY Pub Crawl on 9/24
  The Pub(lications) Crawl is a great way to kick off your studies, and it's guaranteed to be a fun and informative day! In the meantime, here's a little trivia to get you in the spirit. In my last post, I...
• Commented on Farewell Summer, Hello Fall!
  Yes, we're nailing down the last few details of our Pub(lications) Crawl! It's often called the Pub Crawl for short around the Committee table—pub is short for publication, get it?!—but, leave your pint glass at home; only your thirst for...
• Commented on Just Add Water
  Well said, Mitch. We all know that good templates can save designers who know how to use them a lot of time, but whenever a new technical innovation comes out—the Mac itself, QPS, K4—publishing companies want to know if investing...
• Commented on As for Extra-Fancy Portfolios...
  I just went through the process of revamping my portfolio. The bad news is that it doesn't get much easier as a professional than it is as a student. The good news is that there are some guidelines that will...
• Commented on Spring Pub Crawl Wrap-Up
  Thanks to everyone who participated. I had a blast, as usual!...
• Commented on Much More To Come!
  Great stuff in store for the spring Pub(lications) Crawl, where you can get an insider's view of how magazines are made! Check back soon for details!...
• Commented on Smart Quote #9: Details Count
  “God is in the details.”—Ludwig Mies van der Rohe, German born American architect. 1886-1969 Please note the reverent use of typographer's quotes....
• Commented on Smart Quote #7: Inspiration
  Chip Kidd's writing is as humorous and smart as his design. I enjoyed both The Cheese Monkeys and The Learners—which I read first, even though it's the sequel. Both books brought me back to my college days and first job,...