Mag App: Gourmet Live

Mag App: Gourmet Live

Gourmet is getting a new lease on life with Gourmet Live--a highly interactive app for all the foodies out there. This app looks like its coming in on the "reinvention" side of the reformat vs. reinvent question. 

They also have a new blog up and running for this new "Live" brand extension.

Watch the teaser video after the jump.

  • Grant Glas

    Josh,

    I'm 100% on board with your comment. My first thought was "really Gourmet, really?!?" It is free so I didn't get to worked up... It was nice to see something outside the Woodwing template that Conde Nast has made popular. But wow... zero percent interactivity... plus light on the graphic design.

    I purchased the New Yorker yesterday. The best part was Jason Schwartzman video showing how to use the app. :)

  • Josh Klenert

    Gourmet Live launched on 9/23, unfortunately, I think this app needs to go back to the kitchen. Does not live up the hype of their teaser video, and lacks the basics such as the ability to read recipes in landscape mode--a must have for propping up your ipad while cooking. I view this release as an alpha, and look forward to an update soon.

  • Josh Klenert

    I definitely like the notion of keeping multiple issues in one app vs downloading a new app each week/month.

  • Grant Glas

    Anyone download the Sports Illustrated app yet? I'm really enjoying it! $4.99 an issue...

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