iPad: October 2011 Archives

Letter to Jane Fundraiser

Readers of the SPD site know that we're big fans of Letter to Jane, the magazine iPad app created by Tim Moore. So far there have been three issues of the iPad-only magazine, each bursting with visual creativity, exciting videos, cool photos, and interviews. What we especially love about Letter to Jane is the way it exists on its own, separate from an existing print product, and that each issue explores and expands the definition of what a magazine app should be.… MORE

WoodWing + Adobe: What It Means for You

At Day 1 of Adobe's MAX conference yesterday there were two big announcements: Adobe has purchased TypeKit (so get ready to see Cooper Black all over your favorite websites) and Adobe is partnering with WoodWing. The Adobe-WoodWing partnership raises a lot of questions about its impact on the design community. Joe Zeff Design, a Silver Authorized Solution Partner of WoodWing, provides some of the answers. One thing we already know we like is what you'll hear more about after the jump -- "much more accessible for small shops and freelance designers." Here's the full Q&A:

Why would WoodWing join forces with Adobe?

WoodWing's primary focus has always been related to workflow, helping publishers push content to different channels. When the iPad emerged as a new channel, there was no existing solution for publishers to make apps, so WoodWing developed its own. Its partnership with Adobe allowed WoodWing to create a set of tools that worked with Adobe InDesign, and ultimately competed with Adobe's own solution. Rather than continue to compete with its partner, WoodWing returns its focus to workflow with Adobe's Digital Publishing Suite serving as the publishing engine for tablets.

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