June 2014 Archives

Five Questions for Linda Tran Tutovan, Deputy Art Director - Digital

Five Questions for Linda Tran Tutovan, Deputy Art Director - Digital


Ever looked at a magazine's masthead and wondered just what do all those job titles actually mean? What does a photo producer actually do? Does a deputy art director get a shiny badge? And why are some people creative directors and others design directors? 
  
Our blog series "Five Questions for..."  is here to help answer those questions and give you insight into working in the world of publication design. Is there a particular job that you want to know more about? Email  us at spdstudentoutreach@gmail.com and we'll find an expert who does it. They'll give you their take, and then it's up to you to put their advice to work. Read on to find out what being a Deputy Art Director is like for Linda Tran Tutovan.
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Five Questions for Edel Rodriguez, Illustrator

Five Questions for Edel Rodriguez, Illustrator


Ever looked at a magazine's masthead and wondered just what do all those job titles actually mean? What does a photo producer actually do? Does a deputy art director get a shiny badge? And why are some people creative directors and others design directors? 
  
Our blog series "Five Questions for..."  is here to help answer those questions and give you insight into working in the world of publication design. Is there a particular job that you want to know more about? Email  us at spdstudentoutreach@gmail.com and we'll find an expert who does it. They'll give you their take, and then it's up to you to put their advice to work. Read on to find out what being an Illustrator is like for Edel Rodriguez.
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New Series: How'd They Do That? #1

New Series: How'd They Do That? #1

Now that our SPD-U Spotlight judges are looking through all your awesome work from the past year, let's bide our time till the winners are selected and announced by looking at some awesome work from some of our pros...

Today we introduce a new series on the blog called "How'd They Do That?". The idea is to give you some behind-the-scenes insight into how all those amazing magazine pages come to life. "Did they draw that themselves or hire an illustrator?" "Was that part of the actual photo shoot or retouched later?" "What's that font?" "How'd they come up with that idea?" Those are the questions we're looking to answer. If you see something cool out there in magazine-world, send us a note about it to SPDStudentOutreach@gmail.com and we'll try to dig into it and get you the scoop on how they made it happen.

To get us started, art directors Nancy Campbell and Trevett McCandliss share with us the process behind one of their recent fashion stories for 9Threads ...
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Spotlight Entries Due TODAY! Some Final FAQs Answered

Spotlight Entries Due TODAY! Some Final FAQs Answered

The clock is counting down to our 5pm deadline today for our SPD-U Spotlight. As the deadline nears, we've gotten some questions that might be helpful to those of you trying to finish prepping your entries:

Q: My project has more than 3 spreads. Can I submit the whole project as 1 of my entries?
  
SPD-U: No. Each entry can only be a single page, or a double-page spread. No more than that. So if you designed a story or whole publication that has more than 3 pages or double-page spreads, then pick your best 3 pages/spreads of those and enter each of them as 1 entry. If you submit more than 3 single page or double-page spreads, we will select the first 3 pages/spreads you submit as your entry and ignore the rest. It doesn't matter if the pages/spreads you enter don't seem to make sense content-wise by omitting the other pages. Our judges are evaluating each page/spread as a single entity based on its design and will overlook any confusion on content.

NOTE: If you have a whole publication that you designed for a school organization or class (a yearbook, campus mag, literary mag, zine, newsletter, arts journal, etc), we'd still love to see that! But you would need to submit that to our New Work: Student Publications series instead. All Spotlight entries are limited to a single page or double-page spread. To submit your complete publication to our New Work series, get the details here.


Q: When you say 3 entries, does that mean 3 entries per student? Or per teacher?
   
SPD-U: Per student. Each student is allowed 3 entries. All 3 entries must be approved by their teacher or school official. Teacher/school officials can approve as many of their students' entries as they're willing to sign off on, no limits.


Q: Can I enter one spread from one project and another spread from a different project? Do the entries need to be related
   
SPD-U: No, your entries do NOT need to be related. In fact, every single entry will be seen randomized with all the others for each judge, so each entry is seen as a single individual piece and no one will see all 3 of your entries in a row (in addition, all entries are seen anonymously without any identifying info). So yes, it's perfectly fine for your 3 entries to all come from different projects.


Q: Can I submit the "jump" spread (2nd spread) of a story or do I have to submit  the opening spread?
  
SPD-U: Yes! You can definitely submit the "jump" spread or ANY page/spread from ANY part of your story/publication. If you did a great infographic or sidebar or just love what you did on your story's 2nd or 3rd spread, then definitely enter that regardless of whether you also enter the opening spread. Every entry will be seen individually by our judges, so it's really all about what designs do their jobs best, regardless of where they fall in the story. Our judges know publication design well, so they'll be able to overlook any confusion about the content/story as they judge your design. 


GOT MORE QUESTIONS? Be sure to check out more of our FAQ here on the main info page or email us at SPDUspotlight@gmail.com. We'll do our best to respond quickly, but remember the deadline is 5pm TODAY, so better to use your best judgement based on the info we've provided and get your entries in on time rather than wait for us to answer. 

Judging starts next week and all winners will be notified by July 1. We'll then announce the winners here on the blog in the days following.

Good luck!!
SPD-U Spotlight Deadline Extended to June 6!

SPD-U Spotlight Deadline Extended to June 6!

School's over, and especially if you've graduated, the last thing on your mind is more student work. But before you forget the 2013-2014 academic year altogether, make sure you enter our SPD-U Spotlight competition

It's so easy (you don't have to actually do work, you just submit the work you already did through email!), it's FREE ... AND we just gave you more time to enter! Our new deadline is this Friday, June 6 at 5pm EST. 

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